6/30/21 POLLACK ESSENTIALS

The pop star versus the playlist
Are playlists killing the pop star?
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Nearly Half of All Americans Are Already Cord-Cutters
Cord cutting survey
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How MTV stopped playing music — and lost its relevance
How MTV lost relevance
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HBO Max’s Content Head Is Programming It Like a Cable Bundle
HBO Max's programming strategy
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Elvis Presley Enterprises, Cinedigm Launching Dedicated Elvis Channel
Cinedigm launching Elvis channel
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